Underneath It All

12: The Death of the Unicorn

The Death of the Unicorn: What 2025 Tells Us About the End of an Era in Beauty

Jul 30 • 

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September 2024

11: What Makes A Legend Most

The Making And (Potential) Downfall of the Augustinus Bader Empire

Sep 13, 2024 • 

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August 2024

10: The Current State of Independent Beauty Retailers - Where Have the Beauty Curators Gone?

From Standard Dose to Shen Beauty: Why Indie Beauty Retailers Are Struggling

Aug 13, 2024 • 

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June 2023

09: Is the CBD wave over?

Once the buzz word on every industry insider's tongue, is the era of CBD over before it began?

Jun 9, 2023 • 

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February 2023

08: Predicting The Beauty Industry Trends of 2023

What's in/what’s out this year?

Feb 3, 2023 • 

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November 2022

07: New Beauty Unicorns, Meet Your New Billion Dollar Brands

Analyzing the Augustinus Bader and Tom Ford Deals

Nov 18, 2022 • 

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06: Q&A with a former Barneys Beauty Buyer

How did this once thriving oasis for luxury, niche beauty lose its luster and end up in bankruptcy?

Nov 3, 2022 • 

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October 2022

05: Credo Acquires Follain

Analyzing what this means for both players, and the current state of green beauty.

Oct 20, 2022 • 

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04: Is Kylie a billionaire? #NSQ

In #NSQ: No Stupid Questions, we answer your burning questions. To start us off: What was all that hoopla about Kylie's billionaire status, anyway?

Oct 6, 2022 • 

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September 2022

03: September Month in Review

Industry Highlights from September 22

Sep 30, 2022 • 

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02: Male Celebrities are Launching High-End Skincare Lines

What to make of Brad Pitt's Le Domaine, and Travis Barker's Barker Wellness.

Sep 27, 2022 • 

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01: Amorepacific Acquires Tata Harper

What does this mean for the brand?

Sep 21, 2022 • 

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